Category: Industry Insights

In public relations and media communication, the terms “press release” and “press note” are often used interchangeably, confusing their specific purpose and format. In this comprehensive guide, we’ll explore the nuances of press releases and…

We can say that public relations and press releases are two sides of the same coin. They can work independently but when in collaboration, they can make a strong strategic communication plan which helps in…

As the digital era is growing and infiltrating all the spheres of our lives, digital channels are the easiest way to reach a large audience through authentic press release strategies and PR agency campaigns. But…